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Why I want Apple s iBeacon at home


G+_Kevin Spitzer (JaguarXT
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Originally shared by Mike Elgan

 

Why I want Apple’s iBeacon at home.

 

Apple flipped a switch yesterday and enabled customers at 254 U.S. Apple to get spammed: http://goo.gl/xOPFsx

 

The system is Apple's iBeacon, a very low cost, low-energy way to achieve actionable “indoor GPS” in which “beacons” use Bluetooth Low Energy (BLE) signals to figure out exactly where you are and send messages relevant to that specific location.

 

I’ve written before that Apple’s larger iBeacon plan is brilliant, and it is.

But Apple stores are probably the least-compelling iBeacon scenario I can think of.

 

I can think of a hundred scenarios where iBeacon could be incredibly great. But the greatest of these: Inside homes.

 

http://www.cultofmac.com/257248/why-i-want-apples-ibeacon-at-home

 

#ibeacon   #apple  

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