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Social Hour analysis Amber Mac and Sarah Lane


G+_Awais Bajwa
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Social Hour analysis Amber Mac and Sarah Lane 

 

Nigerian government's PR response to #BringBackOurGirls campaign escalates into controversy. Lanny Davis' firm Levick provides a case study in how not to handle crisis communication in a social media age. Inauthentic communication fails. 

http://www.latimes.com/world/africa/la-fg-nigeria-public-relations-20140717-story.html#page=1

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