G+_Robert Carlos Posted November 18, 2013 Share Posted November 18, 2013 Sports leagues once again fear the technology instead of embracing it. is not more viewers in the market better for the leagues? http://www.theverge.com/2013/11/18/5117800/nfl-mlb-ask-supreme-court-hear-aereo-challenge Link to comment Share on other sites More sharing options...
G+_Anthony Blow Posted November 18, 2013 Share Posted November 18, 2013 This is the big one. Aereo has started a fire, whatever the outcome. Link to comment Share on other sites More sharing options...
G+_Jerry Ham Posted November 18, 2013 Share Posted November 18, 2013 It isn't about the content; it is about who gets the advertising revenue. Think about all those stupid beer commercials (and car commercials, Cialis commercials, etc.) on during sports. They want their cut of the revenue from those. Unfortunately, Aereo doesn't have a model that allows them to feed into Nielsen (so their viewers aren't "counted" in the all important advertising remuneration plans). Also since they break market segmentation (for example a local channel often has ads for local businesses - exporting those ads to other areas over Aereo doesn't help anyone). If Aereo can figure out a way to fix this - most of these companies whining about "my content is being stolen" will shut up about it. Link to comment Share on other sites More sharing options...
G+_Michael Interbartolo Posted November 18, 2013 Share Posted November 18, 2013 Aereo is local channels for local viewers. Link to comment Share on other sites More sharing options...
G+_Anthony Blow Posted November 18, 2013 Share Posted November 18, 2013 Jerry Ham I think the content/networks have not really gone all-in with streaming is that their advertising based business model doesn't really work there. I think it was Barry Diller who said it was like trading dollars for dimes. So for them, there was just too much of a risk in going subscription for something views were accustomed for getting free. Aereo just forced the issue, and now the barn door is open for good. Maybe content/networks will see its not so bad after all. Link to comment Share on other sites More sharing options...
G+_Tor Iver Wilhelmsen Posted November 18, 2013 Share Posted November 18, 2013 Jerry Ham, can't just Aereo tell Nielsen how many subscribers they have per market and then Nielsen can use the numbers in their guesstimates for what OTA users watch? Link to comment Share on other sites More sharing options...
G+_Jim Ashley Posted November 18, 2013 Share Posted November 18, 2013 I use Aereo to watch local NFL games...I could put up an antenna but this is easier plus it has built in digital recording. I could pay Comcast $0.31 more for the same channels but I'd rather see someone else get the $$$...I hate cable companies. Link to comment Share on other sites More sharing options...
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