G+_George Kozi Posted September 2, 2015 Share Posted September 2, 2015 Maybe Google should've googled it, or looked at a label on a bottle of beer, or somethin' . That kind of E has been a trademark of Heineken for many years.... since 1964. I don't think this will be an issue, but you sometimes gotta wonder if the google Geeks are getting out of the house often enough. https://twitter.com/Heineken_NL/status/638825348780593152/photo/1 Link to comment Share on other sites More sharing options...
G+_Alex Curtis Posted September 2, 2015 Share Posted September 2, 2015 "That kid of e" was part of the previous Google logo, too, wasn't it? Link to comment Share on other sites More sharing options...
G+_George Kozi Posted September 2, 2015 Author Share Posted September 2, 2015 The tilted back one? Hmm... I don't think so, but I may be wrong. Link to comment Share on other sites More sharing options...
G+_George Kozi Posted September 2, 2015 Author Share Posted September 2, 2015 yep, they have it. It is called a "lachende e" (the laughing e") . It was created and registered as a trade mark by Freddy Heineken a very long time ago. The logo with the laughing e is also registered. Link to comment Share on other sites More sharing options...
G+_Dave Trautman Posted September 2, 2015 Share Posted September 2, 2015 Look closely, gentlemen, the font is completely different and could not be confused with the Google font. As well the 'laughing' E with Google is more "open" than the one with Heineken. There are also lots of examples of a canted or laughing E in many other brand names. At least where I live. The semi-serif on the Heineken letters is clearly different than the sans serif of the new Google lettering. Link to comment Share on other sites More sharing options...
G+_Michael Deis Posted September 3, 2015 Share Posted September 3, 2015 This sort of thing baffles me. The fact that lawyers might wind up in a court arguing over this type of minutia and get paid huge sums to do it somehow seems to indicate what is wrong with the law. Are we really going to confuse Heineken with Google? In the end, the only folks who profit from this sort of nonsense are lawyers. Link to comment Share on other sites More sharing options...
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