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Is Android Cool?


G+_Evan Black
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Is Android Cool?

 

Hey everyone. I would like to bring up something thats been on my mind for awhile. I work at a college university, day to day I see the students carrying mostly iPhone's (about 98%). This made me think with so much choice in the market why would someone choose the same device that everyone else has. Does Android need better marketing or are these student just not interested in Android, and when I do see a android device it's a Galaxy S device also most of the iPhones are 4 and 4s which make me think they are stuck in a contract and can't upgrade. I would like to hear you're guys option on this.

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Short of actually asking them, how can you tell the difference between the iPhone 4, 4s, 5 and 5s? I couldn't. Frankly, it's part mystique and mostly marketing. Apple has always been the "young and hip" trendy device out there, though there are other models out there just as good, if not better, when it comes to smartphones.

 

I will give them kudos when it comes to laptop design to the point that my next laptop will probably a MacBook Pro with Parallels installed so I can run Windows and Ubuntu applications.?

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Well I'm in California and I see just as many iPhones as everything else. They thing is the iPhone has a iconic look and they as a single device is more prevalent than any single Android handset. Apple has 40% market share in the US on about 4 devices. Android has 52% market share on hundreds of devices so of course you are going to see more I phones floating around.

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People buy iPhones because their friends and family have them. They don't really have any particular reason but because it's an iPhone. Android's problem is that many people think that Samsung is Android. I ran into a friend just today that had the Sony Xperia Z and she was gushing over it, saying that it could everything her friend's Android could do. I laughed and said, "What?". I asked if her friend's phone was a Samsung and she said yes. I smiled and told her that her phone is an Android. I explained to her that Android is Google's platform. It was like a light turned on in her head and she seemed excited about her phone like it was brand new again. It's all perception and Samsung is certainly waging a war on Apple and all the other OEMs.

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For the longest time... When I was selling these bloody things... Lots of people came in looking for an iPhone because that's all they knew about, it was a no brain-er to them. You either get a iPhone or you get a something else. And I think that's how apple wanted it positioned, there's the iPhone and then there's everything else.

I've always found that phone purchase behavior reflects the users values. For example, I would say a small chunk of android sales I made were the feature phones and the main pull to them was cost. Not always what the customer needs... But it's what they wanted.

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Joe Phelps we have the prepaid and post paid options, as an example in my country under the prepaid plan the S4 costs about $800US and under the post paid plan it cost about $700 US so not all that subsidized however the phones are unlocked and have no carrier bloatware and in the past I have received Android updates 2 -3 months before you guys in the states. . However some caveats, even with the post paid that you sign a contract for 1-2 years you can easily break it at any time with no penalty and buy a new phone. Also if you get a new phone you can simply swap out the sim card  and use it as I am planning to do with the Nexus 5. Blackberry is still a strong cheap option for many people but as I said earlier all the Blackberry people are going over to Samsung. Samsung has even set the regional office in my country of Trinidad and plan to open a couple of experience stores here as well as across the Caribbean. You can find HTC and LG phones in cell phone stores but they are few and far between in the wild. 

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Evan Black . That's a good question. Frankly, other than the Moto X and the Galaxy S3 (and S4) I don't think the manufacturers have promoted their products nearly enough, and that includes the HTC One, which I recently upgraded to. Instead, they seem to rely more on the carriers to do the heavy lifting. Then there's the "branding" campaign which Verizon ran, Droid. In the long run, I think that confused more people than it roped in. For instance, if someone walks into a Sprint Store and says they want to buy a Droid, a knee jerk reaction by the sales person might be "we don't sell Droids."

 

Apple has the self-imposed luxury of being the only game in town when it comes to promotion of IOS devices. That makes it easy for them. With Android, you've got Google, the carriers AND the manufacturers all having their own ways of marketing, and sometimes it's more against each other than the competition. 

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